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Overview: Data acquisition

übersicht Datenerfassung

Overview: Data processing

übersicht Datenverarbeitung

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Applications | Technical data | Frequently Asked Questions

FAST Audience Tracker AT08

The audience metering system which actually hears which program is on – all thanks to AudioMatch technology.

Simple: Easy user installation, minimum support needs
Secure: Smart card-encrypted data transmission
Economical: Low installation, maintenance and operation costs
Expandable:  More functions easily enabled by later add-ons, e.g. eVote Air RealTime Response System
Mobile: Optional battery operation
LIVE: Data transmission and display in real-time

How it works:

1. Tracker installation in panel household

The unique wireless design reduces installation complexity to simply plugging into an outlet. No television set or telephone line connections, no configuring of DSL routers. Expensive on-site calls to service panel participants are no longer necessary; all needs are met by a mobile network and a central online service. Custom requests and software modifications can be realized at any later point in time during regular panel operation.

2. Acquisition of in-home measured data

Up to six registered panel members and a maximum of nine guests log on and off via the included compact remote control. The integrated digital audio sensor identifies the current program. A signal processor converts the audio data into special, ultra-compact audio properties. Yet because the tracker does not record or transmit any reconstructable audio data, all participants’ privacy remains fully protected..

3. GSM data transmission to FAST back-end

The Audience Tracker AT08 communicates with the back-end via mobile network. The data transmission intervals are freely configurable; for example once per night or even live when real-time panel feedback is needed. A smart card chip – like those used in ATM cards – ensures the highest level of data security.

4. Measured data processing at FAST back-end

Using the audio properties from the measured panel data, the data is matched to a specific reference broadcaster at the FAST back-end and stored in a database. A special algorithm guarantees reliable broadcaster identification.

5. Convenient online data access

Request, retrieve, download and pre-evaluate measurement results all through one central web portal – either on a daily basis or on demand. Device and panel allocations can also be individually managed here. Configurable reports provide information on the current state of each individual device out in the field while older values can also be retrieved at any time.

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